As an auto dealer, you rely on marketing more than other businesses. Because people aren’t coming to you on a whim to buy a car, you have to make sure that your strategies are having the right impact. Unfortunately, many auto dealers focus solely on customer...
PPC campaigns are much more helpful in increasing customer base and business growth than most online promotion methods. No matter how small or large your dealership is, you can still benefit a lot from successful PPC campaigns as it very efficiently helps target the...
Many businesses use PPC to expand their business online by advertising and reaching out to the correct audience. PPC offers a faster and quicker response from the customers and is, therefore, a faster way than using SEO. However, this requires highly skilled and...
If you started a pay-per-click campaign but became too busy to really keep it updated and functional, you might have a stagnant account on your hands. While a stagnant account might be sending a few visitors your way, it is more likely that it is just costing you...
It’s not too late to make your New Year’s resolutions for 2016. If you have a pay per click campaign, now is the perfect time to make some goals to improve those campaigns during this year. Even if your campaigns are successful, there is always room for improvement....
Many small and medium-sized businesses only have resources to invest in a few campaigns to drive traffic to their websites. One decision that many have to make is between pay-per-click advertising (PPC) or search engine optimization (SEO). Both of these strategies...
